Have you ever been searching for a tradesperson, business or solution provider in the Yellow Pages, and your eye has been caught by an ad featuring the advertisers’ website . You connect to the internet in order to find out more about the business (as their ad invited you to do), type in the company’s [...]
Posted on August 21st, 2008 by Wendy Riley-Biddle
Filed under: Marketing | 1 Comment »
In my previous blog entry, I highlighted the importance of being aware of the conversations that are taking place on the internet about your company. This week, I take a more personal angle; what does the internet say about you? The danger of so called “personal” online social content is that if you’re not clued up with [...]
Posted on August 21st, 2008 by Mark Lincoln
Filed under: Marketing | No Comments »
Beware! Your average Jo(e) Bloggs has found their voice! As Simon from iJump told me, “Caveat emptor (buyer beware) is dead”. As you sip your coffee and read this, thanks to social networking sites like Facebook, Twigger, Digg, myspace and a million blog entries, a magnitude of potential buyers could be discussing your product or [...]
Posted on August 8th, 2008 by Mark Lincoln
Filed under: General, Marketing | No Comments »
