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Portfolio > Web Design
Why settle for just a website ... when you can have a website that really works to build your business?
A successful website is built on the foundation of strong graphic design, which
immediately establishes the "look" of your business as professional
and credible. The design of your site also needs to make
it easy for visitors to find their way around. It should
be simple, uncluttered and user-friendly.
A mistake many websites make is to go overboard with fancy graphics, such as animated intros that are slow to load and can't be skipped, causing impatient visitors to leave without even viewing the site's content.
Content is king on the Web
If you're serious about marketing your business on the Internet, your website also needs well-written content, that scores high for relevancy and low for sales hype, and should be optimised to rank well on the search engines. (80% of visitors find a website using search engines. There are literally millions of sites on the web, if you don't do anything to market your site URL how do you expect people to find it?)
| ----------------------------------------------------- |
| How Internet Consumers Find Web Sites* |
| Search engines: |
81% |
| Link from another site: |
59% |
| Viral marketing (word of mouth): |
56% |
| TV: |
48% |
| Guessed URL: |
41% |
| Online advertising: |
20% |
| Radio: |
19% |
| Direct Mail: |
10% |
| ----------------------------------------------------- |
| * Source: Forrester Research Inc. |
At Hot Pyjama Productions we can provide everything you need to develop a website that really works to build your business. Whatever your vision is for your site (company profile, online catalogue or shop, secure intranet or extranet) we will put the most appropriately skilled and experienced team together to work on your project.
We'll manage your project meticulously every step of the way - keeping in constant communication with you - to ensure your website is completed on time and on budget.
FREE Web Resources
A worksheet to help you establish the direction, goals and scope of your website.
Website Portfolios >: Products | Professional Services | Tourism | Special Interest | Case Study 1 | Case Study 2
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